Embedded Files
Monthly Website (s) Performance
Monthly Website (s) Performance
Scope: All IMC MV & LS Restaurant locations
Metrics: users, sessions, pageviews, pages per session, average time on page, top viewed pages, acquisition channels, device details
Web Banner Performance
Web Banner Performance
Scope: All locations home page banners
Metrics: Banner click through by campaign. This Dashboard has the loyalty, holiday parties, NYE event
Hours & Directions Page Performance
Hours & Directions Page Performance
Scope: All locations
Metrics: Traffic to hours page, referral details by campaign
Email Sign up Campaign
Email Sign up Campaign
Scope: All locations
Metrics: Traffic to hours page, referral details by campaign
Monthly Promotions Landing Page
Monthly Promotions Landing Page
Scope: Monthly email blast landing page & reservations landing page
Metrics: Traffic from monthly email blasts and behaviors on the page
Mobile Navigation Performance
Mobile Navigation Performance
Scope: All IMC locations
Metrics: Clicks on the 4 available options on mobile devices
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